Content Manager

• Oversee end-to-end content management for all digital assets to keep projects on schedule and prevent production bottlenecks.
• Distribute tasks among content writers and balance workloads to maximize output quality and maintain team morale.
• Draft in-depth Terms of Reference, briefs, outlines, task visions, design assignments, and structures for articles, case studies, landing pages, presentations, email campaigns, press releases, and newsletters, to give creators clear direction and save revision cycles.
• Conduct SEO research, competitor audits, and gap analysis, build semantic cores (keyword clusters), and sеlесtkeywords to lift organic traffic and capture untapped search demand.
• Develop and manage the content plan, sеlесtarticle topics, establish deadlines, and assign tasks to align publishing with business objectives.
• Edit and proofread every content piece to guard the brand voice and deliver error-free copy that builds reader trust.
• Manage LinkedIn and Facebook in HubSpot, posting company news, industry trends, webinars, new blog posts, and portfolio highlights to grow brand awareness and nurture leads.
• Monitor website and blog performance with GA and Ahrefs, analyze traffic metrics, and propose conversion improvements to boost ROI.
• Lead PR outreach by researching high-authority business directories like Clutch, preparing outreach materials, publishing company profiles, placing expert guest posts on niche sites, and designing an ABC backlink exchange strategy to lift domain authority and attract qualified referral traffic.
• Guide trainee, junior, and mid-level copywriters and create tutorials and onboarding materials to accelerate skill growth.
• Write a wide range of content: articles, case studies, landing pages, presentations, newsletters, email campaigns, social posts, and brochures.
• Create company standards and a responsibility matrix for writers and editors.
• Interview candidates for writer and editor positions to build a high-performing, scalable team.
• Interview in-house subject-matter experts and collect feedback to enrich content with credible insights and practical details.
• Collaborate with the marketing team in brainstorming sessions and propose ideas to raise traffic and lead conversion to hit revenue targets.

- Gathering and analyzing information from diverse sources to extract keyinsights and create accurate and informative content.
- Creating detail-oriented articles, reports, and technical documentstailored to target audiences.
- Conducting keyword research and implementing SEO best practices toenhance visibility and search rankings.
- Analyzing audience demographics and market trends to craft relevantand engaging content pieces.
- Working with various teams, including marketing, design, and product,to ensure cohesive content production.

- Spearheading content strategy and managing a team of talented copywriters to deliver high-quality content that aligns with the brand's voice and objectives.
- Developing and executing a comprehensive content plan to engage target audiences, boost brand awareness, and drive conversions.
- Crafting compelling web content that effectively communicates complex financial concepts, fostering trust and credibility with the audience.
- Conducting thorough SEO research to identify strategic keywords and optimize content for improved search engine rankings and organic traffic.
- Creating persuasive email campaigns and communication materials, resulting in increased customer engagement and lead generation.
- Managing the creation and publication of various website content, including engaging blog posts, conversion-focused landing and product pages, informative case studies, and eye-catching presentations.
- Managing social media content strategy and community engagement.

- Crafting compelling website content that captivates audiences and drives engagement.
- Conducting in-depth SEO research to optimize content for maximum visibility and organic reach.
- Developing persuasive email campaigns and communication materials that ignite interest and boost conversions.
- Writing, editing, and proofreading diverse website content, including impactful blog posts, persuasive landing pages, captivating brochures, and insightful case studies.
- Managing social media content creation across platforms, including LinkedIn news and announcement publications.
- Leveraging HTML and content management systems to publish website content.
- Collaborating with UI/UX design teams to create seamless user journeys that drive lead generation and customer retention.
- Proactively organized and managed the work of copywriters, ensuring deadlines are met, content quality is maintained, and brand consistency is upheld.

- Content creation (blog posts, third-party articles, news, reviews,scenarios, case studies, white papers, and landing/product pages,according to the newest trends and customers' desires).
- Localizing and proofreading segments of the English website andapp UI content into Russian and English, and vice versa.

- Developing, optimizing, and curating website content
- Performing basic SEO-related research
- Creating promotion email campaigns and communication materials
- Writing and proofreading various website content, such as blog posts, landing pages, brochure copies, feature articles, case studies, etc.
- SMM management - creating and managing social media content (LinkedIn news and announcement publications, etc.)
- Publishing website content through a Strapi Admin Panel using HTML
- Translating/editing to streamline the content efficiency
- Gathering and scrutinizing customer feedback across multiple channels. Interviewing business partners and potential customers.
- Collaborating with UI/UX design teams to foster lead acquisition and retention.

Перевод технической, экономической, финансовой, юридической и любой другой документации. Осуществление перевода с/на английский/русский язык на переговорах, деловых встречах, производственных площадях, во время командировок (Индия). Подготовка и организация встреч с иностранными делегациями. Помощь в оформлении виз для сотрудников.

- Проверка, регистрация и визирование различной документации.
- Подготовка и заключение договоров, проверка на соответствие действующему законодательству.
- Консультирование сотрудников по юридическим вопросам.